Ever wonder where your produce dollars go when you shop at chain stores? Some of the money stays in the community in the form of wages paid to employees but much of it goes to corporate headquarters many miles from your community. How would you like to keep almost 100 percent of these dollars local? You could if you shopped at local farmers’ markets, roadside stands and directly at the farm.
By buying from local farmers, they in turn spend your dollars with other local businesses contributing to better economic stability within the region. Additionally, if producers continue to be profitable, they will keep farming, maintaining open spaces which benefit wildlife, reduces pollution because of less transportation of product and promo9tes responsible land development. Other benefits to you the consumer might include:
- The freshest produce you can buy as it’s usually harvested within 24 hours of it going to your table.
- Better tasting food as it’s picked at the peak of flavor to be enjoyed by you.
- Longer lasting produce which has been handled with “tender loving care” by the person who spent months tending it.
- Reconnecting with the seasons as grandma and grandpa did by eating what’s in season locally.
- A wider variety of produce including local favorites and heirloom varieties.
- Feeling more comfortable about who and where your food is coming from — your neighbor, the farmer, etc.
To help you know what’s in season, check out this website from the Florida Department of Agriculture at www.florida-agriculture.com/shopping_list.htm . With your shopping list in hand, seek out a venue where local produce is available. A good place to start is at www.localharvest.org or www.florida-agriculture.com/consumers/farmers_markets.htm . If you would like to pick your own product, go to www.pickyourown.org for a list of u-pick farms in the region. You will enjoy your meal even more by knowing that you helped to support a local farmer and your community.